AI-powered hotel salesrepresentative platform
Verified netto rates, direct chat with hotel representatives, and AI to handle every client request.
A new standard for the luxury travel trade. CORE connects verified travel agents directly to the world's finest hotels — netto rates, real representatives, and AI on every request.
Direct hotel access
Work with the official representatives of luxury hotels — not intermediaries or resellers.
Netto rates & commission
See verified net rates and your exact margin on every property, in one place.
AI on every request
An assistant trained on hotels, rates and client needs — answers in seconds.
How it works
Three steps to get started
Apply
Fill out a short company form. We need your agency name, email, and a brief intro.
Get verified
The CORE team reviews your application within 24 hours and activates your account.
Work with hotels
Access netto rates, chat with hotel reps, use the AI assistant, and manage bookings.
Platform
Everything you need to work smarter
Core Collection
Curated catalog of 50+ luxury properties with detailed pages, room specs, and real rates.
AI Assistant
Ask anything about properties, rates, and availability. The AI knows every hotel in the collection.
Netto Rates
Verified wholesale rates accessible only to approved travel agents. No markup, no surprises.
Hotel Representatives
Direct messaging with official hotel reps. Negotiate rates, clarify availability, close deals faster.
News Feed
Stay updated with hotel posts, new offers, and industry news — curated and delivered in one feed.
Messenger
Built-in chat with hotel reps. Share files, send booking requests, and keep all communication in one thread.
Booking Requests
Submit booking inquiries directly to hotels. Track status, attach documents, get confirmations — no email chains.
Agent Profile
Build your professional profile, showcase expertise, and connect with other agents in the network.
Core AI
Every answer your client needs, the moment they ask
Net rates, room details, availability and the right rep — instantly. No tabs, no email chains. Just ask, and book while your client is still on the line.
Explore Core AIMaldives Resort · Beach Villa
Bali Retreat · Ocean Suite
Thailand Wellness · Garden Villa
Qatar Resort · Lagoon Suite
Saudi Arabia · Desert Lodge
Portugal · River Valley Estate
You
Sea-view villa, 2 adults, early April — what's available with net rates?
Core AI
Found 4 options with availability April 3–14. Net rates from €680/night. Want me to filter by pool villa or beachfront?
Collection
50+ luxury hotels
Handpicked hotels from around the world
Register to explore the full collection — rates, rooms, and direct rep contacts
View all hotelsTrusted by the industry
Building the future of luxury hotel distribution
“Hotels and agents should speak directly. So now they do.”
Kirill Volokhotyuk
Founder, CORE
“For me as a hotelier, having all the tools, collaterals and partner communications available in one platform is invaluable. It is easy, engaging and productive — what else to wish for?”
Natalia Martynova
Head of Sales, Chiva-Som International Health Resorts
“Every agent used to have their own PDF library and separate chats. Now it's all in one place — and it's put us in front of the right audience. A game changer.”
James Whitaker
General Manager
CORE connects over 2,400 luxury travel advisors. From independent specialists to the world’s leading agencies.
Explore community